Kasuf
- Client
- Kasuf Networks
- Year
- 2018
- Field
- Identity, Print
- Role
- Concept and design
A visual identity for Kasuf Networks, a London-based company working in data management and app development.
Brief
Create an identity that works across everyday business communications and signage, remaining recognisable at different scales.
Design
I paired a light, widely spaced wordmark with a gradient running from green through cyan into amber. The colour treatment gave the identity its character, appearing within the lettering and as a background across print and signage.
Result
The wordmark and gradient were applied to the stationery, the posters and the signs.
